GO HAVE AS MUCH FUN AS POSSIBLE

GO HAVE AS MUCH FUN AS POSSIBLE

Join us Sunday, March 13, 2022, for a global day to celebrate the legacy of Jake Burton Carpenter. No matter where you are or what you’re up to, Jake’s spirit is what brings us together. Ride, hike, surf, skate, wax your board, whatever, just be creative and have as much fun as possible!

Share your day with #RideOnJake

JAKE’S STORY

Jake’s vision was to bring snowboarding to all and to have as much fun as possible in the process. His dream, his perseverance, and his generosity were his gift to the world. As an industry, and as a community we come together for this day to remember and reflect on the undeniable impact he had on all of us. Together we open our hearts to carry Jake’s spirit forward; to share our love for standing sideways, and to make every moment count.

MAKE JAKE’S DAY YOUR OWN

As snowboarders, we value creativity. We each follow our own line through life and see the mountain from our own unique perspective. So, whether you’re able to make some turns at your local hill or just watch that video you’ve been saving, A Day for Jake is all about feeling a connection to snowboarding wherever you are. Get creative and make it your own!

#RIDEONJAKE

Share your ride with #RideOnJake to get featured.

Happy birthday to the man who inspired us all.

#rideonjake #jakeburton #burtonsnowboards #mtbachelor #snowboarding #powderroom #powderhoundsdaily
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We Owe It To Snowboarding

I often think about the two things I miss most about about the start of a new season: 1) Receiving a fresh Burton catalog and 2) Reading Jake’s inspirational foreword.

For many of us, Jake’s words were our annual State of the Union address and typically set the tone for the year ahead. He had a way of calming the excitement that often came with opening the first page and provided the right perspective for what was about to follow. Oh, what we wouldn’t give for just one more of these forewords. jakeburton77 burton burtonsnowboards #burtonsnowboardcollection #burton #burtonsnowboards #jakeburton #jake #rideonjake #wemissyou #2014 #catalog #foreword #intro #snowboard #snowboarding #snowboarder #rider #inspiration #snow #pow #movement #sustainability #weridetogether #standingsideways #ridingisthereason #weoweittosnowboarding
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A Day for Jake is back! Join us Sunday, March 13, for a global day to celebrate the legacy of Jake Burton Carpenter. Ride, hike, surf, skate, wax your board, whatever, just get creative and have as much fun as possible! Share your day on social using #RideOnJake
burtonsnowboards
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November 9th on HBO Max, can’t wait for y’all to see this one ❤️ #DearRider #RideOnJake ...

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DONATE TO CHILL

Please consider a donation to Chill to honor Jake and expand the impact of his legacy. Chill has served more than 25,000 young people since the program began. Chill works with social service agencies, mental health agencies, foster care programs, juvenile justice programs, and schools in local communities around the world. Through snowboarding, Chill focuses on the resiliency of its participants, helping them to realize alternatives beyond the struggles they face.